JohnstonWells Public Relations Celebrates 35th Anniversary Print E-mail
Thursday, 26 October 2006
Milestone Charitable Contribution Donated to PeaceJam

DENVER – Denver public relations firm JohnstonWells celebrates its 35th year in business this month. The firm, founded in 1971 by Gwinavere Johnston, was the first public relations firm in Colorado founded and owned by a woman.

Today, JohnstonWells is one of the largest public relations firms in the Rocky Mountain West. Its current clients include Qwest Communications, McStain Neighborhoods, Denver Regional Council of Governments and the Regional Air Quality Council.

“The most important lesson we’ve learned is that we must always strive for creativity and pay the closest possible attention to client service and current trends. This is a business where you can never let your guard down,” said Johnston, founder and CEO. “Though we’ve had many great years, I am always optimistic that what’s to come will be better than what has been.”

To celebrate its 35th anniversary, JohnstonWells donated more than $150,000 in professional fees to help promote PeaceJam, the international organization that brought 10 Nobel Peace Prize Laureates to the University of Denver in September 2006 for largest-ever gathering of Nobel Laureates outside of Oslo, Norway. Services included national and international media relations, strategic planning and event coordination for the anniversary conference and other national PeaceJam events. The laureates and 3,000 worldwide youth in attendance encouraged a global call-to-action to perform one billion acts of peace in the next decade.

“We are strong believers in giving back to the community because it’s the right thing to do,” said Johnston.
In addition to PeaceJam, JohnstonWells also provided pro-bono professional services to the City of Denver’s Greenprint Denver program and Goodwill Industries of Denver in 2006.  Its signature Cocktail Talk message development and training program was provided to the Denver Athletic Club, Project WISE, Front Range Earth Force and Judi’s House free of charge.
Johnston’s daughter, Gwinavere “GG” Johnston, was named president of the company in 2003. In September 2006, JohnstonWells acquired Center Reach Communications, owned by Tracy Aiello.

About PeaceJam

PeaceJam is a nonprofit organization whose mission is to create action through inspiration. Throughout the first 10 years of PeaceJam, 100 peace conferences have inspired 250,000 peace service projects. For more information about PeaceJam, visit www.peacejam.org .  
 
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