Welcome to JohnstonWells.com
|
JohnstonWells is an innovative, full-service public relations firm based in Denver, Colorado, serving clients in the Rocky Mountain West and nationally for more than 36 years. |
|
|
|
Darby Doll Named Director of JohnstonWells Emerging Media |
|
|
|
Thursday, 19 July 2007 |
JohnstonWells Public Relations has appointed Darby Doll as director of JohnstonWells Emerging Media, the firm’s recently formed division that helps clients understand emerging trends and take advantage of technological developments in media and online communications.
Doll, senior counselor and member of the firm’s executive management team, will lead a team of experts at JohnstonWells with considerable experience in new and emerging media, online communications and Web marketing.
“Technology continues to disrupt and transform the media and the way people communicate, and these changes are occurring more and more rapidly all the time,” said Gwinavere Johnston, president and CEO of the Denver-based firm. “It is crucial for us to stay one step ahead of these changes and to help our clients recognize and seize opportunities while avoiding pitfalls. Darby’s background in new media and his enthusiasm for technology serves our clients well.”
The team has counseled clients including Qwest Communications, McStain Neighborhoods, the City of Denver’s Greenprint Denver, the Regional Air Quality Council and Dreyer’s Grand Ice Cream on the changing media and online communications and has helped them develop and implement effective Web-based programs.
Prior to joining JohnstonWells in 2004, Doll worked in the Asia Pacific region for 11 years. At Hong Kong-based Upstream Asia Media & Marketing, he assisted eBay as it launched operations in the region and developed local and regional marketing communications campaigns for leading international technology and consumer clients, including EDS, MSN and Sony.
“Our team lives and breathes new technology. We can’t help spending much of our precious free time online checking out the newest of the new. We take this knowledge and develop strategic approaches for helping our clients incorporate emerging media and online communications into their public relations programs,” said Doll.
JohnstonWells Emerging Media works closely with the firm’s broadcast division to integrate video into online programs. Other services include:
• Web strategy
• Online media relations
• Web site development
• Use of communication tools, such as blogs, wikis, podcasts and instant messaging
• Blog monitoring and outreach
• Online video production
• Online communities and message boards
• E-mail communication
• Viral marketing
• RSS feeds
JohnstonWells recently launched a new Web site at www.JohnstonWells.com . The site, developed in-house by Mike Adams, senior counselor, is based on Web 2.0 practices and incorporates a dynamic newsroom, RSS feeds and built-in search functionality. The firm’s blog Emerging West at http://blog.johnstonwells.com is authored by Doll and incorporates multimedia as it tracks technology-driven communications and emerging media in the Rocky Mountain West.
For more information on JohnstonWells Emerging Media, please contact Darby Doll at 303-623-3366 or
This e-mail address is being protected from spam bots, you need JavaScript enabled to view it
. |
|
|
|
